Pillars of a Great Culture: Behind the Scenes at #RVCULTUREFEST

3 minute read

When Dominique Prescott – our head #RVCULTUREFEST designer – was tasked with transforming the massive columns in our Charlotte workspace for the big event, she saw an opportunity for diverse expression. She assembled a group of RV designers to develop artwork that captured the essence of our people, beliefs and culture.

The column designs were only supposed to be on display for a week, but our #RVCULTUREFEST attendees loved them so much that we’ve chosen to leave them up – take a look!

More Than Just Tech by Ashley Cook, Digital Designer

“I’ve illustrated some of the most influential people in the tech industry who have also helped lay the groundwork for having a more inclusive science, technology & mathematics workforce. Without them, we wouldn’t be where we are today.

Alan Turing (1912-1954): laid the groundwork for modern computer science, theorized about artificial intelligence & helped the Allies to victory during World War II with his code breaking machine. In 1952, after winning the war, he was prosecuted for homosexual acts and committed suicide.

Lynn Conway (1938-present): pioneer of VLSI with her microelectronic chip design. In 1968, she lost her job at IBM for transitioning and was denied access to her children. She has been one of the most prominent engineers of this time and continues to fight for transgender rights.

Sally Ride (1951-2012): the youngest person to go into space, as well as the first American woman & first known LGBT astronaut. She formed Sally Ride Science with her partner to encourage young people to enter into STEM programs and careers.

Tim Cook (1960-present): CEO of Apple and the first openly gay CEO of a Fortune 500 company. Since coming out, more CEOs have followed & he’s spreading the message that no matter who you are, you can lead a successful life.”

Forest Of Education by Lauren Kerwell, Design Director

“This educational forest is lit with the lightbulbs of ideation, focused with knotty all-seeing eyes, and sprawling and interwoven, as our educational journies often are. Study and absorb, grow and learn and stretch into new areas, & build yourself up as high as the tallest tree, because the capabilities of your mind are endless.”

Living a Life of Wealth by Emily Sui, UI Designer

“What is wealth to you? Some may measure it by the number of digits in their bank account. For others, it’s the times a goal was achieved, the moments their worldview was expanded, or the amount of gratitude they have for life.”

Built By Comm-Unity by Dominique Prescott, Digital Designer

“Red Ventures is a very unique place with just as many personalities as verticals. But without all of our differences and diverse talents there wouldn’t be an RV. This illustration visualizes our chaos, our drive, and a few familiar faces.”

Entertainment Hyperdrive by Naomi Antonino, Associate Web Designer

“This piece represents our Entertainment vertical, and how RV really goes full-force into learning and finding out how to enter and thrive into new categories. Entertainment mesmerizes the viewer and allows them to get lost in whatever it is: magazine, TV, music, etc.”

What Does Social Impact Mean to You? by Adam Iscrupe, Senior Product Designer

“Inspired by hand-crafted sketchnotes, ‘What Does Social Impact Mean To You?’ is a mashup of Golden Door Scholars, RoadtoHire, LifeSports, and FWD787. These four incredible programs represent the best of Red Ventures and through a shared visual language, express what Social Impact truly means. Grab a friend, a colleague, a co-worker, a family member, or even a stranger, and share what Social Impact means to you.”

Home by Ricky Carlton, Senior Digital Designer

┃┃╱╲ In this
┃╱╱╲╲ house
╱╱╭╮╲╲ we love
▔▏┗┛▕▔ & appreciate
geometry as a metaphor for
structure, stability, and foundation
╱╱ ┏┳┓╭╮┏┳┓ ╲╲
▔▏ ┗┻┛┃┃┗┻┛ ▕▔

Playing With Fire by Oliver Jet French, Lead Digital Designer

“My concept for this piece was to shape the elements to replicate the swirling and rotating of a fire, so when its wrapping around the column, it simulates an upwards motion.”

Grow In Your Own Way by Chelsea Mister, Digital Designer

“Health in humans and health in plants have so many parallels: balance, growth, nature, water, strength, resilience, oxygen, freshness, etc. I felt it was a natural choice (pun intended) to exhibit this correlation with the imagery depicted with a tree of life. Further, the wide variety of colors represented show that as humans we all have our own unique health experience.”

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About the Author:

Sarah Harris | Associate Creative Producer

Sarah joined the Red Ventures creative team in 2018 after graduating from North Carolina State University. (GO PACK!) When she isn't whipping up killer content for the Corporate Communications team, she can be found posting pictures of the many frogs that live around the Charlotte campus (there are like, a lot).

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